5 Creative Ways Companies are Using ChatGPT

AI probably isn’t going to take over the world, but that doesn’t mean it isn’t taking the world by storm. ChatGPT, one of the newest tech tools around, is getting lots of press — and for good reasons. As people explore the platform, they’re finding plenty of creative ways to incorporate its best features into their businesses.

This doesn’t mean that organizations are getting rid of workers left and right, either. In most use cases for ChatGPT, companies are allowing the system to make their people more efficient. Handled appropriately and pragmatically, ChatGPT can free up employee time normally spent on “busy work.” More time on their hands means more team members who are able to work on higher-level assignments and duties.

Perplexed about how you can use ChatGPT? Look at the many unique ways experimentation is happening on the ground to get some ideas. Below are some of the more interesting ways that professionals are putting ChatGPT through its paces. After reading through them, you might be inspired to do likewise.

1. Fleshing out content outlines.

It’s safe to say that most content is best created with an outline in mind. Having an outline to follow keeps the writer on course. It also makes sure all relevant topics are covered, especially ones connected to juicy keywords.

ChatGPT can be used to not only construct but “beef up” content outlines. MarketMuse, a content quality platform, has released a proprietary ChatGPT integration. As a result, MarketMuse users can incorporate the topic model data in the ChatGPT prompts to build quality outlines fast. Since it’s an integration within the MarketMuse system, they never have to switch logins or tabs. They just need to pop questions into the platform and wait for ChatGPT’s responses to systematically populate.

The ChatGPT answers can come in the form of an outline, of course. However, the outline may be thin or lacking topics. By gauging the outline against a keyword assessment, users can more thoroughly design thoughtful outlines. In this way, ChatGPT helps marketers ensure their content has as much pertinence and value to readers as possible.

2. Making coding more streamlined.

No one ever claimed that writing code was easy, fun, or fast. Certainly, it can be rewarding. However, pulling together app code can be tedious at times. Plus, it can be prone to problems for newer, less experienced code writers.

One of the most remarkable uses for ChatGPT has come as a coding assistant. Recently, none other than Goldman Sachs announced that its developers were coding with ChatGPT. The concept is not to push software developers out the door, though. It’s to allow them to write faster and therefore produce more output than they would otherwise be able to.

As Goldman Sachs has noted, they’re just dabbling at this point. And most other big-name financial institutions haven’t yet jumped into the ChatGPT game. Nevertheless, coding with the help of ChatGPT is happening across many other industries. In the future, it may be a way for companies to construct minimally viable apps quickly and cheaply.

3. Educating people on foreign languages.

Duolingo has been known for years as one of the breakthrough platforms for language learning. To augment its platform and tools, the company has unveiled what it calls Duolingo Max. Duolingo Max is designed to leverage ChatGPT in different ways to ramp up recall and understanding of grammar and vocabulary.

The Duolingo Max product allows users to engage in an AI-focused back-and-forth roleplay. Additionally, Duolingo Max is set up to explain what went wrong when users make errors. The give-and-take affords users the opportunity to better improve their language proficiency.

This creative way to use ChatGPT was meant for foreign language learners. However, it might have applications for students who are learning the structure of the English language in school. Being able to “gamify” learning has always been advantageous. With ChatGPT, it may be even simpler to set up.

4. Writing no-frills emails.

Every day, professionals write and send countless emails. Some emails almost write themselves. What about emails that are important or more complex, such as to sales leads? Those emails deserve more energy and thought, but not necessarily at the initial writing stage.

ChatGPT can be useful for generating bare-bones emails based on general questions and prompts. These emails can then become the structural basis for more conversational, personalized ones. Many leaders like to put their finishing touches on all the content that goes out under their names, anyway. ChatGPT just provides a faster way to get to the personality-incorporating part of email writing.

Salesforce is just one of the many organizations trying out email writing this way. It’s also exploring ways to fold some instant customization into the mix. Most employees will still want to put their eyes on the final product before hitting “send”. Still, the opportunities seem to be endless for taking away the time-consuming sting of routine corporate email writing.

5. Enhancing (and personalizing) digital flashcard sessions.

Most students and teachers have encountered the tool called Quizlet throughout their learning journeys. Quizlets are online flashcards that promote learning through the use of repetition. In early 2023, Quizlet augmented its offerings with Q-Chat, based on ChatGPT.

How does Q-Chat make the flashcard construction process a little smoother? Quizlet says that by giving Q-Chat access to its vast library, Q-Chat can serve as a virtual tutor. Students can drill down deeper on topics of interest, getting more learning power from each flashcard session.

Quizlet refers to itself as an “early adopter” of ChatGPT technology and touts its other uses of AI. Though Q-Chat isn’t ready for full-blown release, its first-run edition will be available to those ages 18+. After working out any issues, Q-Chat is poised to become part of Quizlet’s wide range of product offerings.

We’re only scratching the surface of what ChatGPT is capable of doing. As more individuals and organizations think innovatively about generative AI, they’ll find new methods of using it. Who knows? One day, you may find yourself seeing ChatGPT as one of the most important assets in your toolkit.

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